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From the Edge
A collection of features and articles based on deep research and market trends.
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AI at the End of 2025: The Line Between Progress and Overreach
The Line Between Progress and Overreach By Mark Evans MBA Founder 360 Strategy, Aka Rogue Entrepreneur Previous article referenced: “The Truth About the AI Bubble: A Perez–Azhar Playbook for Business Leaders” — https://www.360strategy.co.uk/post/the-truth-about-the-ai-bubble-a-perez-azhar-playbook-for-business-leaders Howard Marks chose his moment carefully. On the 9th December 2025 he published a memo titled Is It a Bubble? for Oaktree Capital’s clients and the wider inves


Business Growth in Scotland: The Bleed You Are Not Measuring
he business that got you to where you are now? It's built on compromises you stopped noticing years ago. These aren't the obvious problems that slap you in the face. They're structural bleeds that look fine on paper but they're quietly eating into your margin, destroying your team's trust, and making it impossible to scale properly.


Beyond the Pilot Trap: The AI Consultancy Guide For Enterprise AI Adoption in 2026
Heading into 2026, any business still caught in this extended experimentation phase should treat itself as officially behind. The window to establish structural competitive advantages is closing. Future success depends less on chasing the latest model and much more on adopting a systemic, enterprise-wide approach.
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AI at the End of 2025: The Line Between Progress and Overreach
The Line Between Progress and Overreach By Mark Evans MBA Founder 360 Strategy, Aka Rogue Entrepreneur Previous article referenced: “The Truth About the AI Bubble: A Perez–Azhar Playbook for Business Leaders” — https://www.360strategy.co.uk/post/the-truth-about-the-ai-bubble-a-perez-azhar-playbook-for-business-leaders Howard Marks chose his moment carefully. On the 9th December 2025 he published a memo titled Is It a Bubble? for Oaktree Capital’s clients and the wider inves
5 days ago8 min read


Machine Speed Markets: AI Agents, Control of Demand, and the Fight to Stay Inside the Deal
Recent research by NBER economists suggests these AI agents in particular, could drive a "Coasean singularity," a point where transaction costs fall towards zero, radically reshaping how markets function. In essence, tasks like finding information, negotiating deals, and enforcing contracts which are traditionally costly frictions in commerce, may become nearly instantaneous and costless.
Nov 1121 min read


Understanding the Power and Importance of Digital Transformation
Digital transformation is not just about technology. It’s about changing the way you work and think. When done right, it boosts efficiency, cuts costs, and opens new revenue streams.
Nov 274 min read


AI Agent Readiness, Part Two: Data and Technology That Actually Move
This article focuses on data and technology. It reflects what we are seeing inside real organisations. It adds balanced advice so you can act without buying into hype.
Why firms get stuck
Nov 413 min read


AI Agent Deployment: A Safe, Reliable Framework for Business Leaders
Agents will be everywhere. The difference between a competitive edge and a costly mess will come down to your architecture and your discipline. Autonomy without governance is reckless. Governance without autonomy is pointless. Build both into the same system and you give your people a tool they can trust.
Aug 127 min read


AIaaS: The AI Consultant Strategy You Actually Need
We built AIaaS to cut through that noise. To give business leaders a route to trustworthy, strategic, and fully supported deployment. No gimmicks. No drag-and-drop shortcuts. Just proper integration, business alignment, and long-term value.
Jul 178 min read


Shadow AI: Why this Hidden Threat is Undermining Your Business AI Readiness in 2025?
What is shadow AI and how does it affect business.
May 64 min read

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