top of page
.png){kind=small}
BLOGS
From the Edge
A collection of features and articles based on deep research and market trends.
Recent Posts
AI at the End of 2025: The Line Between Progress and Overreach
The Line Between Progress and Overreach By Mark Evans MBA Founder 360 Strategy, Aka Rogue Entrepreneur Previous article referenced: “The Truth About the AI Bubble: A Perez–Azhar Playbook for Business Leaders” — https://www.360strategy.co.uk/post/the-truth-about-the-ai-bubble-a-perez-azhar-playbook-for-business-leaders Howard Marks chose his moment carefully. On the 9th December 2025 he published a memo titled Is It a Bubble? for Oaktree Capital’s clients and the wider inves
Business Growth in Scotland: The Bleed You Are Not Measuring
he business that got you to where you are now? It's built on compromises you stopped noticing years ago. These aren't the obvious problems that slap you in the face. They're structural bleeds that look fine on paper but they're quietly eating into your margin, destroying your team's trust, and making it impossible to scale properly.
Beyond the Pilot Trap: The AI Consultancy Guide For Enterprise AI Adoption in 2026
Heading into 2026, any business still caught in this extended experimentation phase should treat itself as officially behind. The window to establish structural competitive advantages is closing. Future success depends less on chasing the latest model and much more on adopting a systemic, enterprise-wide approach.
All Posts
Search
AI at the End of 2025: The Line Between Progress and Overreach
The Line Between Progress and Overreach By Mark Evans MBA Founder 360 Strategy, Aka Rogue Entrepreneur Previous article referenced: “The Truth About the AI Bubble: A Perez–Azhar Playbook for Business Leaders” — https://www.360strategy.co.uk/post/the-truth-about-the-ai-bubble-a-perez-azhar-playbook-for-business-leaders Howard Marks chose his moment carefully. On the 9th December 2025 he published a memo titled Is It a Bubble? for Oaktree Capital’s clients and the wider inves
5 days ago8 min read
THE HYPE: THE HIDDEN COSTS OF 'CONTEXT' IN AI THAT EVERY BUSINESS LEADER MUST KNOW
The boardroom conversation around artificial intelligence has, until now, fixated on model capabilities and upfront licence fees. This narrow lens is proving dangerously inadequate. Across FTSE 350 companies and mid-market PLCs, a silent cost escalation is underway, one driven not by the AI models themselves but, by the context they consume. Every document ingested, every customer interaction logged, every agentic workflow executed: each carries a chain of token consumption,
Nov 1719 min read
AI Agent Readiness, Part Two: Data and Technology That Actually Move
This article focuses on data and technology. It reflects what we are seeing inside real organisations. It adds balanced advice so you can act without buying into hype.
Why firms get stuck
Nov 413 min read
PwC Says Firms Are Watching and Waiting with AI. That’s How You Lose
Waiting feels like prudence. It gives everyone the chance to breathe and carry on as ‘normal’. It also creates a structural disadvantage that is hard to see in the moment and plain to see a year later. By the time the path looks safe, other firms have already done the hard miles inside their own systems. They have learned where value lives and where it does not. They have rewired dull pieces of process that never make the press release but decide the outcome.
Oct 1412 min read
How do SME Leaders Manage The Risks of AI: The 360 Strategy 5 Pillar Framework
The risk landscape has shifted from vague caution to specific failure modes. Privacy breaches through shadow AI tools. Unreliable outputs in customer workflows. Vendor lock-in and regulatory surprises. The dangerous element isn't any single risk, it's their unmanaged combination creating a perfect storm of business disruption, reputational damage and bottom line erosion.
Aug 156 min read
bottom of page