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BLOGS
The Blog Collective
A collection of stories about our people, our capabilities, our research, and the ever-changing face of our firm.
Recent Blog Posts
The Agent Readiness Playbook: Why Culture, Not Code, Defines Advantage. The Inconvenient Truth About AI Transformation
Most leadership teams cannot articulate which they are pursuing. Or worse, they pursue all three simultaneously without acknowledging the different cultural infrastructures each requires. Productivity demands training and enablement. Automation requires trust and transparent communication about displacement. Opportunity needs permission to experiment and tolerance for failure.
When you try to do all three at once without cultural foundations, you get confusion, resistance, an
What Is an AI Agent? A Complete Guide to Understanding 7 Types of Intelligent Agents 2025
Complete guide to AI agents in 2025: 7 types explained with real enterprise examples. Learn the critical difference between autonomous agents and basic automation tools. Discover proven implementation strategies, common failure patterns, and ROI metrics from actual deployments. Essential reading for business leaders evaluating agentic AI for customer service, manufacturing, and workflow automation.
How Can SME Leaders Successfully Implement AI? Exploring the 5 Stages of AI Adoption
How Can SME Leaders Successfully Implement AI? Exploring the 5 Stages of AI Adoption
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What Is an AI Agent? A Complete Guide to Understanding 7 Types of Intelligent Agents 2025
Complete guide to AI agents in 2025: 7 types explained with real enterprise examples. Learn the critical difference between autonomous agents and basic automation tools. Discover proven implementation strategies, common failure patterns, and ROI metrics from actual deployments. Essential reading for business leaders evaluating agentic AI for customer service, manufacturing, and workflow automation.
Aug 58 min read
The Truth About the AI Bubble: A Perez–Azhar Playbook for Business Leaders
Are we in an AI bubble? Evidence in 2025 points to a large investment boom with visible froth, but not yet a confirmed bubble. The pattern mirrors past infrastructure overbuilds such as the railways and fibre optics, where capacity arrived before demand, valuations overshot reality, and corrections followed. Those corrections were painful but productive, leaving behind assets that enabled long-term growth.
Oct 68 min read
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